Text Messaging

The most effective way to reach your customers in the next 90 seconds

girl-texting-smsIf your business relies on Customer Traffic and you have been racking your brain about how to grow your new customer list and drive repeat business from existing customers, this article from business.com is a must read.

Jamie Tolentino, contributor at The Next Web, says “SMS is the most effective way to reach users, with a 90 percent read rate in minutes. When it comes to timeliness of delivery, SMS maintains the highest engagement rate in comparison to emails and over-the-top (OTT) apps.”

As I speak to business owners about this, up until now, “Hidden Profit Center,” I find they have greatly undervalued their current customers. Most are so focused on generating new customer visits that they neglect the valuable revenue generating power of repeat visits.

Would you spend $20 to communicate your offer directly to 1,000 of your customers today if you knew 90% of them would read the message within 3 seconds? And how many responses would you need make a profit? 1 or 2 customers? Compare this to traditional print or broadcast advertising. The ROI is amazing!

If you are targeting Millennials, SMS is your greatest customer list building tool right now. According to a study by Simmons National Consumer Study (NCS), 91 percent of Millennials are text messaging during a typical week. Fifty-one percent of Millennials are willing to share their mobile number, if given an incentive.

I am available to help you understand how to leverage your customer Smartphone profit center. Contact me today for full details on how to effectively, inexpensively and legally implement a revenue generating SMS Text campaign today!

BONUS: Go HERE for the special report on the Top 4 Industries benefiting from SMS Text Marketing.

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SMS Is on the Rise for Business: Trends and Stats

smartphonesEmail capture and marketing is so “2000 and Late” as the Black Eyed Peas would say. If you are a retailer, restaurant, bar, or a business that relies on customer traffic for your business growth and sustainability, read this article on SMS Text Marketing 

Laura and the accompanying InfoGraphic give insight into the fast growing SMS Marketing channel and what you are missing if you are not utilizing this technology to grow your business.
“As long as people have carried mobile phones, marketers have seen the potential for a new way to contact an engaged and responsive audience.
  • Learn that the SMS Text Marketing channel is on an upward trajectory
  • A whopping 98% of SMS messages are read within 90 seconds,  and the response rate of text messaging is 45%, versus 6% for email.
How can your company take advantage of this channel? In addition to promotional messages, brands can consider password resets, event reminders, customer support, coupons, and more.”
Next step is to contact me today to learn how you can triple your customer list in 60 days or less and drive more customer traffic to your retail location.